Hi! Welcome to the Insider Advertising daily for January 8. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected].
Today's news: Facebook suspends Trump, Shopify removes Trump stores, and investors pick the top DTC brands poised to take off in 2021.
- Facebook has blocked President Donald Trump "indefinitely," CEO Mark Zuckerberg said in a post on Thursday after violent pro-Trump extremists stormed the US Capitol on Wednesday.
- "We believe the risks of allowing the President to continue to use our service during this period are simply too great," Zuckerberg wrote in his post.
- Snapchat also said it locked Trump's account.
- Following the siege at the US Capitol building, Shopify removed stores affiliated with President Donald Trump.
- "Based on recent events, we have determined that the actions by President Donald J. Trump violate our Acceptable Use Policy," a Shopify spokesperson told Insider.
- Rioters wore "Make America Great Again" and Trump 2020 merchandise while sieging the Capitol building on Wednesday.
Investors from Greycroft, Lerer Hippeau, and others say these 20 direct-to-consumer startups will take off in 2021
- Tanya Dua asked 20 investors which DTC companies they think will take off this year and why.
- While some direct-to-consumer upstarts faced headwinds in 2020 due to the pandemic, others are cropping up in a variety of categories.
- The investors named companies like Parade, Clare, and Fable Pets.
More stories we're reading:
- Top CEOs may cut off funding to Republicans who have supported Trump's election challenge: 'Money is the key way' (Business Insider)
- Top healthcare marketing firm W2O just snapped up two more companies as it seeks to become a data juggernaut that can compete with consultancies like Accenture and Cognizant (Business Insider)
- This martech company just raised $200 million at a valuation north of $1 billion. Read the pitch deck that helps it grab prospective clients. (Business Insider)
- How Apple, Google, and other browser makers are quietly duking it out over the future of the web (Business Insider)
- News publishers expect advertisers to return to news after Trump's departure (Digiday)
- Comscore nears deal with Charter, Qurate Retail and Cerberus (Wall Street Journal)